First Movers AI Labs is the complete training and automation operating system for entrepreneurs. 70+ certification courses, live weekly implementation workshops, 100+ battle-tested templates and bots, and a private community of 500+ operators who are 25×’ing their output with AI — not buzzwords. $250/month. Cancel anytime.
These aren’t case studies we cherry-picked.
They’re members who showed up, did the work, and built something that didn’t exist 12 months ago.
Hi, I’m Julia McCoy. 👋
In 2021, I sold my 100-person content agency. Industry ‘experts’ called me crazy.
Then, in late 2022, ChatGPT launched.
The panic calls started flooding in from my former competitors. They were losing clients. They were getting blindsided by a shift I had predicted a year earlier.
While they were scrambling to react, I was already on the inside as President of an AI company, looking at the future.
I’m telling you now what I wish I could have told them then:
The window to become a leader is closing much faster than you think. Waiting is no longer a strategy; it’s a risk.
7-Figure Business
(Before the AI Boom)3,000+ Students
in my Training Programs10 Books
on Content, SEO, and AIForbes, Entrepreneur
, Inc.Most “AI courses” hand you prompts and call it a day. Inside the Labs, every flagship course is a complete operating system — built from Julia and the First Movers team’s real, in-the-trenches work. Five of the courses members use most are below. You get all 70+ the moment you join.
The 12-month playbook that compressed Julia’s 7-year journey into one — and how to do it with a 2-person team instead of 100.
Most “build a million-dollar business” courses are built by people who’ve never built one. This one isn’t. Julia hit $100K/month with two people — and she walks you through the exact framework that got her there: finding the niche where your passion, market demand, and AI amplification overlap; building value-based offers that charge 10–30% of the problem’s annual cost; running AI-powered marketing systems in two hours a week; and closing 50–70% of qualified discovery calls.
How to build a lean, AI-powered business that hits seven figures without a 50-person org chart or 60-hour weeks.
Most owners are still asking the wrong question about AI. They obsess over tools and prompts but miss the real opportunity: taking entire roles that used to need a full-time human, running them through AI, and only hiring where a human is actually irreplaceable. That gap is where margin gets built and time gets reclaimed. This is the exact framework Julia used to go from a 100-person agency with 50% margins and 60-hour weeks to a 7-person team doing seven figures at 65%+ margins — in under 12 months.
60%+ of your prospects now search with ChatGPT, Perplexity, and Google AI. Here’s how to be the answer they get.
Traditional SEO is dying. Answer Engine Optimization is what replaces it — and the brands that figure it out first own the next decade of organic acquisition. This 20-lesson course (with a 90-day implementation plan) is the complete AEO strategy: technical schema markup that makes content AI-readable, content restructuring that drives 4–5× higher citation rates, entity optimization across knowledge graphs, and the external presence strategy that wins the 88–92% of AI citations coming from Reddit, reviews, and industry publications. Documented ROI: 340–415%.
Turn 40+ hours of weekly content creation into 10 minutes of strategic AI work — without losing your voice.
This isn’t generic “use ChatGPT to write your posts” content. It’s the exact system Julia used to drive a 9,900% reach increase, reclaim 90+ hours a week, and build $70K MRR with a team of two. You train an AI clone on your actual voice, expertise, and perspective — then automate platform-specific content across YouTube, LinkedIn, X, email, and beyond. Your audience won’t know an AI wrote it. Because it thinks and writes exactly like you.
Julia’s 2026 protocol for harnessing and setting up your absolute best AI copywriter with Claude — with every training file attached.
Claude is the most powerful copywriting partner most operators don’t know how to wield. This is Julia’s 2026 protocol — the exact harnessing-and-setup process, the system prompts, the reference packs, the training files, and the on-brand workflows she uses every day to ship copy at agency quality in a fraction of the time. If your business runs on words, this is the course you build first and use forever.
That’s 5 of the 70+ courses and tutorials inside the Labs. New ones drop every month.
Six systems that work together so you stop dabbling and start compounding.
A 2-minute assessment maps your starting point and routes you to the exact courses, bots, and templates that will move you fastest.
Tuesdays 7 PM ET and Wednesdays 2 PM ET. Build live, get feedback live, and walk out with the asset already built.
500+ active members. Direct access to Julia’s team. No tire-kickers — just builders solving real problems together.
The exact prompts, SOPs, and 40+ revenue-generating AI bots Julia’s team uses every day. New drops monthly.
A fully immersive voice-trained tutor. Ask anything, anytime — get answers in Julia’s actual frameworks.
Goldman Sachs projects generative AI will impact 300 million full-time jobs.
Businesses slow to adopt AI will miss out on a $4.4 trillion annual gain.
Over 1,200 marketing agencies have downsized or closed since the rise of generative AI.
The First Movers AI Labs is a comprehensive AI training membership for entrepreneurs and small business owners. For $250/month, members get access to 70+ AI certification courses and tutorials, live weekly AI automation training sessions, 100+ AI marketing resources, and a private community of 500+ members learning to automate their businesses with AI.
AI automation helps small businesses eliminate repetitive tasks, reduce costs, and scale operations without hiring. In the AI Labs, we teach frameworks for automating content creation, email marketing, customer support, sales processes, and social media management using AI tools like Claude, ChatGPT, and custom AI workflows.
The AI Labs teaches proven AI marketing strategies including AI-powered content creation, automated SEO optimization, AI-driven email campaigns, social media automation, and agentic AI workflows that connect multiple marketing tools. Members learn to produce 25x more content in a fraction of the time.
Agentic AI refers to AI systems that can autonomously execute multi-step tasks by connecting to external tools and data sources. In the AI Labs, we teach entrepreneurs how to build agentic AI workflows that automate business processes — from content creation to customer engagement — using frameworks that connect AI tools to real business outcomes.
The AI Labs is a self-paced AI training membership ($250/month) where you learn to implement AI yourself through courses, live sessions, and community support. AI consulting (starting at $10K+) is our done-for-you services where our team builds custom AI systems for your business.
You can book a call with our AI consultation team here:
https://firstmovers.ai/consulting
Many members start with the Labs and upgrade to consulting when they need hands-on implementation.
Members get access to 60+ courses covering Claude, ChatGPT, AI automation tools, AI content creation, AI marketing frameworks, and agentic AI workflow design. New courses are added monthly. You also get live weekly training sessions, 100+ templates and resources, and direct access to our AI experts and a thriving community.
Yes. AI content creation is one of our core training tracks. Members learn to use AI to write blog posts, social media content, email sequences, landing pages, and marketing copy — going from 25 hours of manual work to under 5 minutes per piece. Our frameworks ensure AI content matches your brand voice and drives real results.
The AI Labs is designed for entrepreneurs, small business owners, marketers, and agency owners who want to master AI for their business. Whether you’re just getting started with ChatGPT or ready to build advanced agentic AI workflows, the Labs meets you where you are with structured learning paths.
No, our courses and tutorials cover everything from beginner level fundamentals to advanced AI implementation.
Whether you’re just starting with AI or already using basic tools, we’ll meet you where you are and help you advance.
Main Weekly Session
Tuesday nights, 7PM (EST)
Weekly Session (with Q&A)
Wednesday afternoons, 2PM (EST)
We host 1-2 hour live AI training sessions where you can get real-time guidance, ask specific questions, and implement solutions alongside other community members with expert support from Julia’s team.
All live training sessions are recorded via Zoom, and are accessible at the end of training days.
You’ll never miss important content, and you can always submit questions in advance to have them answered during the live session.
You can cancel your membership at any time.
We’re confident in the value we provide, but we understand that not every solution is right for everyone. There are no long-term commitments, contracts, or cancellation fees. When you cancel:
All sales are final. We do not offer refunds for any subscription fees, including:
Once your membership expires:
Questions? Contact our support team at support @firstmovers.ai for assistance with cancellations or billing inquiries.
I’m so confident the Labs will be one of the highest-leverage investments you make in your business that I’ve put my name and my team’s full attention behind it. You get hands-on support, weekly live builds, and a community that’s been where you are. Show up, do the work, and you will not look like the same operator a year from now.
That’s the promise.
– Julia McCoy
Master tools most marketers won’t discover for another year. New courses are added monthly, and existing courses are regularly updated.
Eliminate the guesswork. Our proprietary assessment creates your unique learning path in minutes, so you can skip the confusion and focus on implementing what matters most.
Every Wednesday, build AI systems live with my implementation team and other experts achieving 25X efficiency gains.
My private network of vetted professionals for instant feedback and problem-solving.
My entire vault of AI agents and frameworks. New bots and resources are added every month.
Get LinkedIn-verified, industry-recognized certifications that position you as a top-tier AI leader that gets you clients.
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Enter your email below to get the 38-page guide and discover the system that grew my business 9,900%.
By subscribing, you’ll also get exclusive AI content tips.
