AI in Business

Julia McCoy sold her 100-person content agency in 2021. ChatGPT launched a year later. 

She rebuilt the business around AI systems instead of headcount, and today her YouTube channel is run by her AI clone and reaches 300,000+ subscribers. She’s the author of 10+ books on content, marketing, and AI. At First Movers AI she works with businesses trying to get AI past the pilot stage, which is where most of them stall.

Sold 100-person agency, 2021
10+ books published
300K+ subscribers
AI clone runs the channel

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Julia McCoy

Julia's Content

Choosing an AI certification course in 2026 feels a bit like standing in the cereal aisle. Hundreds

MIT analyzed 300 enterprise AI deployments and found that 95% delivered zero measurable return. Billions invested. Nothing

You have ChatGPT open in one tab. Claude in another. Your CRM sitting idle. Your email platform

Let me start with the uncomfortable truth most AI vendors won’t tell you. Almost everyone trying to

Here’s the thing nobody tells you when you start building with AI. The prompt you wrote on

Most articles about AI use cases read like somebody dumped a phone book on your desk. Forty

Most articles about what jobs have AI taken over are written for people who are scared of

You hire an AI consultancy. They show you their “AI labs” on a slide deck. Six months

Here’s the part nobody is saying out loud. Retail just had its biggest reorientation since mobile, and

You built a real business. Now you’re spending most of your day doing work a well-configured system

How My Business Grew 9,900% After I Was Forced to Stop Filming.